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PLENARY SESSIONSSunday Evening Plenary: Information Support to Advance the Academy (012)
How can institutional research come to play a more integral role in helping members of the academy pursue core higher education goals: teaching and learning, research and scholarship, and professional and public service. In this keynote address, Dr. Stanley Ikenberry will explore the evolving role of college and university faculty and administrators in shaping the goals and core outcomes of the higher education enterprise. His remarks will spotlight the role of information and analysis in this evolution, and how institutional researchers can position their work to optimize its impact on the pursuit of these core goals. Dr. Stanley Ikenberry is a Fellow of the American Academy of Arts and Sciences who has had a distinguished career as a student, practitioner, and advocate for higher education. He returned to his faculty position at the University of Illinois at Urbana Champaign in July 2001 after serving for five years as President of the American Council on Education (ACE). Prior to ACE, Dr. Ikenberry served as President of the University of Illinois from 1979 through 1995. He began his career as an institutional researcher under Paul Dressel at Michigan State University and left MSU to found West Virginia University’s first office of institutional research. After five years as Dean of WVU’s College of Human Resources and Education he moved to Penn State where he served as senior vice president for university development and relations and as associate director of the Penn State Center for the Study of Higher Education. Monday Morning Plenary: Using Research in Higher Education to Think Globally and Act Locally (017)
We often claim that institutional research requires a "boundary spanning, enterprise-wide view" of higher education issues. Stephen Lewis will help us explore new frontiers in thinking with his unique global perspective. He brings to this discussion a life-long dedication to social justice and improving the human condition. In the past two decades, he has served as Canada's Ambassador to the United Nations; been Deputy Executive Director of UNICEF (United Nations Children's Fund); been an elected parliamentarian and official opposition leader in the Ontario Legislature; he's been a lively radio and television commentator; he chaired the first ever international conference on Climate Change; he became the UN Secretary-General's Special Representative for Africa; he co-ordinated a two-year international study on the Impact of War on Children; he was a member of the "Panel of Eminent Personalities" established by the organization of African Unity to investigate the genocide in Rwanda. Stephen Lewis is currently the United Nation’s Special Envoy for HIV/AIDS in Africa, a post he accepted in June of 2001. Tuesday Morning Presidential Session: Increasing the Impact of Your IR Services: Marketing Tips that Can Help YOU! (013)
Learn how you can use marketing and communications techniques to improve the impact and increase the visibility of your institutional research products and services. Carol Ann Clem, a marketing research and communications consultant who specializes in helping educational institutions better understand, serve, and communicate with their diverse constituencies, will lead an interactive discussion that will give you practical guidelines and tips that you can use every day to be more effective at your job. For example, you will learn how to more effectively describe your IR services, explain how your services benefit the departments and people you serve, and improve your communications. Carol Ann Clem is a principal of Clem Cronon Marketing Consultants. She has over twenty years of marketing experience, including eighteen years as a marketing consultant and two years in admissions at Boston College. She also teaches Marketing Management at Harvard University Extension School and has conducted marketing training programs for many diverse organizations. Carol Ann graduated magna cum laude and Phi Beta Kappa from Mount Holyoke College with a major in psychology and education and received her Master of Management in marketing from the Kellogg Graduate School of Management at Northwestern University. WEDNESDAY MORNING TRACK PLENARIES
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